CEOs have used different names, and aliases to create blogging fakes. These CEOs will go around bashing other products under other blogging names and pretend to be a real account. It seems some CEOs are willing to go as low as they can to destroy the reputation of another product.

Walmart’s Blogging Fakes
At one point, Wal-Mart’s public realtions firm had paid for an average American couple to travel across the US in an RV.  The couple spent each night in a Wal-Mart parking lot. The couple then wrote about happy Wal-Mart employees on their blog. Of course Wal-mart tries to do everything it can to kill that idea of it’s mispayed and mistreated workers.

Whats Better than Blogging Fakes?
Rather than try to hide behind your faulty product and bash anyone who makes a good one, why not create practices that don’t require deceiving the public just to get them to buy your product?

Of course I’m guilty myself of blogging fakes in order to get advertising. But, the one thing I try to avoid doing, is lying about someone else’s blog or product. It seems cheap, dirty and unfair.

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