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Yeah Lijit seems Ligit, it’s a new search tool for your blog with statistics and the whole works. Lijit is a set of search tools for your blog that will give you “compelling and detailed stats that help you better understand and serve your reader community.”
How can you use Lijit to your advantage? For starters, these search tools will give you a better idea just what people are searching your blog for. So lets say the majority of
people want to read about White Hat marketing techniques, maybe you could do them a favor and cover that subject.
At the same time, Lijit doesn’t distance itself from Google. Lijit knows it’s not a search engine, and therefore compiles a search tool for you using Google custom search. You’ll then get such statistics as, latest searches, where the searches were from, and the top searches on each day. It’s probably overall my data than you thought that you’d even need, but it just gives you multiple angles to look at your search data, to come up with the most effective strategy.
To get started, visit Lijit.com.
August 1st, 2008 at 7:00 pm
Besides the front end functionality of any widget, is the question of the back end, how does the widget make its money, and of this revenue stream, what % is available for the actual Publisher?. Along with the ability to search data is the VALUE of this data. Who owns it? What about each individual blogger’s data and the critical sanctity of Publishers private statistics. We at P.U.B. consider the safety of the information any app or widget(s) may be gathering, unbeknownst to the unwitting Publisher who installs them.
P.U.B. [Publishers Union of Bloggers] has pending inquires to Widget Providers concerning how they generate their income and what percentage of this income goes to the Blog Publisher making the critical decision to allow a Widget on their site for their readers. In addition we are requesting transparency on the critical issue of how the private statistic from Publishers Blogs are being used, hopefully with the Publisher’s permission!
P.U.B. expected to hear back from Lijit on these financial and private statistics issues from P.U.B’s inquiry we sent to Lijit in mid April 2008. So far all we’ve read is a public blog response from a Lijit employee advising Lijit has no money, and more recently, we received an email from Lijit’s CEO, Todd Vernon, attacking P.U.B. and falsely accusing we are writing fictitious emails. Any actual answers to our questions about the use of Publisher’s stats, or revenue as it applies to Lijit? Nada. Nothing. P.U.B.’s job is to fight for Publishers by asking the hard questions and demanding answers. If all Widget companies respond as Lijit’s done up to this point, P.U.B. has a big workload for our Publishers, and your membership and support helps us all as Publishers, thanks.
If P.U.B. gets a straight answer on topic from Lijit, not smoke and mirrors, we will let great Blog Publishers like you know their exact revenue/statistics use/sharing deal. Currently we are also working with Blog Publishers to track performance hit evaluations of Widgets, and the actual ownership of content pulled by widgets from our blogs.
Will publish these results to keep the community of Blog Publishers informed on this critical component of Widgets on our Blogs.
Sincerely,
Barney Moran
Founder, P.U.B.